How to Design Buttons pt. 2 – Packaging

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Now, you’ve got your buttons sent out and you’re anxiously awaiting that package.

Wait, you don’t? Check out this post on how to design your buttons!

If you DO have your designs, then let’s work designing their packaging!

 

What you’ll need:

Inkjet Printer (or access to printing)

Printable Cardstock ( I get mine through Staples)

Stapler

4 1/4in x 6 1/8th in clear bags with adhesive strip.

Craft Foam

Buttons (I order mine through WackyButtons)

Cutting Mat

T-square (or something to guide straight cuts)

Exacto blade or box cutter

 

The first thing I did was search throughout Pinterest to see what other creatives were doing.

This was a great way to determine the standards of packaging and how far I was willing to go to make the button sets look phenomenal. Let’s not forget, I haven’t designed buttons or packaging for those buttons prior to this. All the information I’m giving you here is based off of my hours of research and my determination to make PKC products look as high quality as I can.

So research, blog posts, videos, are going to be your friend.

Speaking of videos. I have an Artist Alley for Beginners Playlist on YouTube! Check that out when you can~

The Backing

Your buttons need to be displayed on something relatively sturdy. This part of your design is the backing. Some people use craft foam, cardstock, cardboard, you name it. Use whatever is comfortable and affordable for you.

Due to my buttons being bright and colorful, I wanted something dark for contrast and to make them pop. I originally was going for black cardstock, or printable cardstock, but then I realized the price (and waste of ink). I actually found a pack of 3mm craft foam which was perfect for this project!

Now that I know where I’m putting them, I had to figure out the alignment of my buttons.

I grabbed a pen and paper and began drafting ideas.

I knew I wanted a 1.5 inch button to be the main button, while surrounded by supporting 1 inch buttons.

Once I figured that out, I ended up finding miscellaneous buttons and played with the layout.

Now that I have the idea in my head, I began to draft out how large I wanted the backing to be. I found a set of clear bags that fit my 4 x 6 prints. Once I translated the layout to the print, I began marking the size I wanted it to be. I measured the length of the craft foam to be 4 inches wide and 4 inches tall and cut them into squares.

 

 

Once I received my buttons, I began making an assembly line of the larger ones while following my template. Craft foam was really easy as a backing. I didn’t have to hole punch or score anything, just pin the buttons into the foam. They were a bit tricky on the first go, but I got the hang of them quickly.

While packaging, I wanted to keep a good amount of ‘white space’ between each button to ensure there isn’t much crowding among each other. White space is your friend regarding design. Each element needs their own breathing room to be observed in the best way possible.

Pro-tip!

Crowding a design or a product is the first step to having it appear as a low-quality ‘garage sale’ item.

Look throughout your favorite stores or products and pay attention to their layout. Think of dollar bins in record stores or clothing stores opposed to a featured brand or item. Take note of how things are spaced between each other.

Tangent aside, once that was taken care of, I slipped them in their clear packaging along with a business card in the back and folded them down with a little bit of space left over at the top. This left room for..

The Topper

The ‘topper’ as I call it, is the equivalent of the hanging tags you see at department stores, dollar stores, and other retail locations. They are usually used for branding purposes and for hanging the products on shelves. This is a perfect way to make your work stand out from the rest in conventions and craft fairs.

Since the buttons I have are based off of existing artwork, I decided to let the artwork play a big role in the packaging as well as the content. I knew the clear bag width was about 4 1/4th inches so I made the topper 4 inches wide and 1 ½ inches tall. I wanted to incorporate:

Product name

What the product was

My website

My Logo

I needed this topper to have a cohesive design that matched the buttons as well as my website. The fonts I use on my website are Allura and Open Sans, but not every button design uses those fonts.

I ended up having my website and “button pack” displayed in Open Sans, while the other information was in their respective fonts.

Here is a packaging example of my hand painted notebooks:

Pro-tip!

I figured I would have to fold the topper to make a “cardstock pyramid”, if you will. So I made a faint line to indicate where I would fold.

Now that the design was taken care of, I doubled the height of the file I was working on and copy/pasted the image. I flipped it vertically and horizontally and now I have a topper that can be displayed on both sides.

I needed multiple toppers for multiple packs, so I took that full topper design and copy/pasted it to a full layout for print on the cardstock. Once they were printed, I took to my cutting mat and began cutting out the toppers. Once cut out, I folded each one.

Now that the packaging is done and the toppers are complete, it’s time to assemble!

I took the topper and lined it up with the packaging, paying special attention to the spacing from the button to the topper. When satisfied, I stapled both sides of the topper and bam! Gorgeous packaging for gorgeous buttons.

I hope you liked this segment of how I designed and prepared buttons.

I also have a video accompanying this post as well.

If you have any questions, comments, or suggestions, let me know below!

Thanks for reading as always, and until next time!

~PK

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